Work Experience
Freelance Creative Director/Writer 02.18 - present
Apple, Meta, Twitter, Google, Uber, Waze, Robinhood and lots of top agencies
Cutwater, SF
Executive Creative Director | 05.17 - 02.18
Co-ran the creative department: Google, Brawny, agency external messaging
gyro, SF
Executive Creative Director and Global ECD for HP’s B2B arm | 10.15 – 04.17
Built and ran the creative department and co-ran the agency while simultaneously serving as Global ECD for HP’s B2B arm.
Gyro was named Ad Age’s Global B2B Agency of the Year during my tenure.
HP Enterprise, Visa, Varian, Dell, Clif Bar, Surfrider Foundation, California Coastal Commission
Y&R, CA
Executive Creative Director | 02.14 – 01.15 | Chief Creative Officer | 01.15 – 10.15
Microsoft Enterprise / Crystal Cruise Lines / Clif Bar Family Foundation / Citrix / Blue Diamond Almonds
Pitched and won the Microsoft Cloud business and launched the global campaign
Launched “Wrestling Club,” an internal innovation lab centering around cause marketing
Freelance Copywriter/Creative Director | 02.11 - 02.14
72andSunny / Butler, Shine, Stern & Partners / Alex Bogusky’s Common / Razorfish / Digitas SF] / Al Gore’s Climate Reality Project
Goodby, Silverstein and Partners
Creative Director of Innovation and Culture | 08.08 - 02.11
Launched the agency’s first-ever innovation lab and part of the PR team to direct PR strategies for all agency creative projects
Group Creative Director on Sprint | 04.07 - 08.08
Co-led the winning pitch for the Sprint account
ACD for Rolling Rock, SF Connect and CA Fluid Milk Processors | 05.06 – 04.07
Senior Copywriter | 06.05 - 05.06
Adobe / Anheuser-Busch / CA Milk Processors / Comcast / HP / Motorola / Rolling Rock / SF Connect (non profit) / Sprint
Crispin, Porter and Bogusky
Copywriter | 12.02 – 05.05
Senior Art Director (yup, I switched) | 02.02 – 11.02
Worked on the MINI Cooper and MINI Convertible launches in the USA / Created work for truth—the teen anti-smoking campaign that is considered one of the best public service campaigns of all time
Ad Council / Bell Helmets / Burger King / Earthlink / Fine Living Network / Gateway / Giro Helmets / HIV/KNOW AIDs for the Kaiser Family Foundation / IKEA / MINI USA / MINI Convertible / Molson Canadian / Shimano / Sirius Satellite Radio / Telluride / truth / Virgin Atlantic
Education
Virginia Commonwealth University | Master’s in Communication / Big Sexy Portfolio / One of two 4.0 GPAs in the class
University of Florida | Bachelor’s degree in Advertising / English Minor